The Podcast Metrics Lineups feature is designed for podcast inventory planners, buyers, and agencies. It is not available to all Podcast Metrics users.
For an overview of Podcast Metrics Lineups, see the Knowledge Base article Podcast Metrics Lineups, Explained.
With Lineup Explore you can create a variety of filtered reports for podcasts that have been made available through shared lineups. You can include up to six dimensions in a report, in any order. In Podcast Explore you can filter your query results by lineup, by selecting one or more lineups in the Content Filter. You can also export your reports to an Excel file.
The on-screen report shows a maximum of 500 rows. Exported reports show a maximum of 100,000 rows.
The Lineup Explore user interface is responsive and easy to use. The descriptions in this user guide will help you get started, but the best thing to do is navigate through the application, seeing how the various elements work together to create insightful reports that you create according to your needs and interests.
Overview of the Lineup Explore interface
- Query Builder. Select the lineup, choose a date range, add optional additional filters, and set up your dimensions.
- Selection management area. What appears here depends on what you have selected in one of the other areas:
- Select a filter or "+Add new" in the Query Builder and the filter selector appears.
- Click the date range and the Date Range manager appears.
- Report area. This is where the reports you create appear. Reports are sorted by Downloads. The on-screen report shows a maximum of 500 rows.
Creating Reports with the Query Builder
The basic steps for creating a report in Lineup Explore are:
- In the Query Builder, choose one or more lineups.
- Select the date range for the report. (You can look back as far as one year, assuming data is available.)
- Add any additional filters you want. (See note, below.)
- Build out your splits by selecting one or more dimensions (up to six).
- Run the report to see it in the report area.
- (Optional) Export the report to an Excel (.xlsx) file.
Example report showing podcast statistics for three dimensions (sorted by Downloads)
Selecting Lineups
- Click the Lineup filter
- …the Lineup Selection filter panel appears in the selection management area.
- Select the lineups you want to explore. (Use the Search field to narrow your choices.)
- Click "Apply" or "Apply and Run."
- (Optional) Click "Add new" to add additional filters.
Available Optional Query Filters
Click to view the list of available optional query filters
Dimension | Description |
---|---|
Country | The country of the listener. |
DMA | The listener's DMA (Designated Market Area), by name. Only applicable in the U.S. |
DMA Code | The listener's DMA (Designated Market Area) code number. Only applicable in the U.S. |
Device Family | The listener's device family, such as "Mobile Device" or "Smart Speaker." (See note, below.*) |
MSA | The listener's MSA (Triton Metro Streaming Area). Only applicable in the U.S. (See MSA Usage Notes, below.) |
MSA Code | The listener's MSA (Triton Metro Streaming Area) code number. Only applicable in the U.S. (See MSA Usage Notes, below.) |
Region | The geographical region of the listener (such as the state or province). Not all countries have defined regions. |
iTunes Subcategory | The subcategory label, as read from the RSS feed itunes:subcategory. If you have applied more than one subcategory to your podcast, Podcast Explore uses the first one you applied. For example, if you applied the subcategories Soccer, Football, and Baseball, in that order (within the Sports category), Podcast Explore uses Soccer. Note 1: If your program contains multiple RSS feeds using different subcategories, your metrics for that program will be split according to that number of subcategories. To avoid this, use the same subcategory for all RSS feeds from the same program. Note 2: If you are using Omny Studio, be sure to use the same subcategories at the Program level and the Playlist (podcast) level, to avoid splitting your metrics. |
iTunes Category | The category label, as read from the RSS feed using itunes:category. If you have applied more than one category to your podcast, Podcast Explore uses the first one you applied. For example, if you applied the categories Fiction, Comedy, and Art, in that order, Podcast Explore uses Fiction. Note 1: If your program contains multiple RSS feeds using different categories, your metrics for that program will be split according to that number of categories. To avoid this, use the same category for all RSS feeds from the same program. Note 2: If you are using Omny Studio, be sure to use the same categories at the Program level and the Playlist (podcast) level, to avoid splitting your metrics. |
Choosing a Date Range
Lineup Explore requires a date range. When you click the date range indicator the Date Range panel appears, where you can choose a range such as "Last 7 Days" or "Last Week," or specify a custom range. Click Apply or Apply and Run to apply the date range.
- Click the Date Range indicator...
- ...the Date Range panel appears.
- Select a date range preset or a custom range (minimum 1 week).
- Click "Apply" or "Apply and Run."
Date range definitions
Preset | Definition |
---|---|
Last week | The previous week, from Monday to Sunday. |
Last Month | The previous calendar month. |
Last 4 weeks | The previous four calendar weeks (Monday to Sunday). |
Adding/Selecting Dimensions
You can split your podcast metrics by up to six dimensions. Dimensions are selected in the Dimensions drop-down menu, similar to choosing dimensions in Podcast Explore.
Available Dimensions
Click to view the list of available dimensions
Dimension | Description |
Company Name | The sales representation name from the Lineup description. |
Company Website | The sales representation website from the Lineup description. |
Contact Email | The sales contact email address from the Lineup description. |
Contact Name | The sales contact name from the Lineup description. |
Country | The country of the listener. |
DMA | The listener's DMA (Designated Market Area), by name. Only applicable in the U.S. |
DMA Code | The listener's DMA (Designated Market Area) code number. Only applicable in the U.S. |
Device Family | The listener's device family, such as "Mobile Device" or "Smart Speaker." (See note, below.*) |
Lineup | Split metrics by selected lineups. |
MSA | The listener's MSA (Triton Metro Streaming Area). Only applicable in the U.S. (See MSA Usage Notes, below.) |
MSA Code | The listener's MSA (Triton Metro Streaming Area) code number. Only applicable in the U.S. (See MSA Usage Notes, below.) |
Month | Split the metrics by the calendar month. |
Owner | Owner of the lineup. |
Program | The program. This is the top level of your podcast programming. |
Region | The geographical region of the listener (such as the state or province). Not all countries have defined regions. |
Week | Split the metrics by week (Monday to Sunday). |
iTunes Category | The category label, as read from the RSS feed using itunes:category. If you have applied more than one category to your podcast, Podcast Explore uses the first one you applied. For example, if you applied the categories Fiction, Comedy, and Art, in that order, Podcast Explore uses Fiction. Note 1: If your program contains multiple RSS feeds using different categories, your metrics for that program will be split according to that number of categories. To avoid this, use the same category for all RSS feeds from the same program. Note 2: If you are using Omny Studio, be sure to use the same categories at the Program level and the Playlist (podcast) level, to avoid splitting your metrics. |
iTunes Subcategory | The subcategory label, as read from the RSS feed itunes:subcategory. If you have applied more than one subcategory to your podcast, Podcast Explore uses the first one you applied. For example, if you applied the subcategories Soccer, Football, and Baseball, in that order (within the Sports category), Podcast Explore uses Soccer. Note 1: If your program contains multiple RSS feeds using different subcategories, your metrics for that program will be split according to that number of subcategories. To avoid this, use the same subcategory for all RSS feeds from the same program. Note 2: If you are using Omny Studio, be sure to use the same subcategories at the Program level and the Playlist (podcast) level, to avoid splitting your metrics. |
Using Run, Apply, and Apply and Run
There are several ways to apply changes in the query builder and to run the report. The option you choose depends on your context.
Item | Description |
---|---|
Run | The Run button appears in the Query Builder. Use it to submit changes and re-run a report after you change a filter or dimension. You can also use this button to run a report if you have closed the Selection Management Area without having clicked Apply and Run. |
Apply | Click the Apply button in the Selection Management Area to apply your selection (filter or dimension) without running the report. Use this when you plan on adding several filters or dimensions. It saves you time because you don't have to wait for the report to generate before you select the next item. |
Apply and Run | Use Apply and Run when you have selected the last item from the Selection Management Area and you are ready to run the report. |
Saving and Scheduling Lineup Queries
- Saved Podcast Explore queries.
- Saved Lineup Explore queries.
Query ID and Metrics API
You can save and retrieve queries in Triton Streaming Explore, Podcast Explore, Lineup Explore, Tap Explore, and Tap Affidavit. Every saved query has a query ID that you can use to send the resulting data to your business intelligence (BI) applications via the Triton Metrics API.
MSA Usage Notes
MSA (Metro Streaming Area) is a Triton Digital-defined region for measuring demographics in the United States. It is used primarily for densely populated urban areas; not every address in the United States falls into a Triton MSA, and some addresses overlap into two Triton MSAs (such as some addresses in New York state which fall under both the New York MSA and the Nassau-Suffolk (Long Island) MSA).
To avoid duplicate data when using MSA in a report, you should either filter by MSA or split by MSA dimension, but not both (there is no deduplication process). Also, you should not aggregate MSA results, as you could be counting some listeners twice due to market boundaries that overlap.