TAP Explore report results are always shown in UTC, even when time-based dimensions are selected.
After you run your query the report appears in the bottom section of the screen.
The report shows data according to your selected filters and is broken down according to your selected dimensions. Columns can be sorted by clicking the column header to select ascending or descending order.
Click to see an example Impressions report:
Selected report type: Impressions.
Selected filters: Publisher, Date range, Station name.
Selected metrics: Impressions.
Selected dimensions: Station name, Advertiser name, Delivery method.
Resulting report.
This report is sorted by Impressions. Click any column header to sort by that column.
Click to see an example Sell-thru Rate report:
Selected report type: Sell-thru Rate.
Selected filters (publisher, date range, two stations).
Selected dimensions.
Resulting report.
This report is sorted by Impressions Paid. Click any column header to sort by that column.
Click to see an example Sell-thru Rate report with Safeguard:
This row shows live stream data not including safeguard ("false").
This row shows live stream data including safeguard ("true").
This publisher had 20,824 missed opportunities during the report period due to safeguard.
These rows are for podcast and on-demand, so they show "false" for safeguard. (Safeguard only applies to live stream delivery.)