The Sounder Audio Insights AI-based Promotion Hub is a suite of tools to help you simplify the process of promoting your podcast. It uses Generative AI to automatically create engaging and informative promotional content for your episodes across multiple platforms. Generate the promotional content, then add it to your socials and other promotional channels.
The Promotion hub includes the following features:
Social posts
Show notes
Episode summary
Article or blog post

To generate promotional content:
In your Audio Insights library, navigate to the episode you want to promote.
In the Promotion menu, select the type of content you wish to generate:
Social post
Show notes
Summary
Article
If you select Social Posts, you then need to select the type of social post you want in the main window (X, Instagram, Facebook, or LinkedIn). Social posts are designed to fit the general tone of each social platform (e.g., Instagram posts tend to use a lot of emojis, etc.).
Once your selection is made, click the Generate button and wait for the generative AI to analyze the episode and write the promotional content. This typically takes 30-60 seconds, although it might occasionally take slightly longer. The content appears in the main window.
Once the content is generated, click Copy to clipboard to copy the content. You can then process the promotional content as you normally do (e.g., post it to socials, paste into your podcast’s show notes section, create a blog post, etc.).
The generated content remains in the Promotions hub even after you navigate away and return to it later; you do not have to re-generate the content.
As with any generative AI, Audio Insight’s promotional content might occasionally make errors in language or meaning. We recommend you always review, and if necessary, edit the content before posting it.