Overview
Sounder’s scoring models evaluate content on a segment level and then create rollup segment-level results to create episode and show-level results.
Methodology
Brand Safety & Suitability Scores
Show-level scores are calculated with a comprehensive approach, based on the last 90 days prior to the most recent published and processed episode. An algorithm is then used to survey the distribution of episode-level scores and apply them at the show level, ensuring the reliability of the results.
To illustrate, if a show’s most recent processed episode was on April 15, then any episodes published and processed between January 15 and April 14 would be included in the show-level score calculation.
Contextual Category Results
All contextual categories are classified on the segment level, then summed within the same 90-day window, and inherited at the show level.
Named Entity Results
All contextual categories are classified on the segment level, then summed within the same 90-day window, and inherited at the show level.
