Clip Consumption Summary

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You can gain insight into how your audience is consuming and interacting with content on supported players at the program, organization, and network levels. You can see the average time spent listening or watching, total time, and more.

From Program analytics, Network analytics, or Organization analytics, select Clip consumption summary.

Permissions for Clip Consumption Summary

To use Clip consumption summary, you need the View analytics permission:

Filters

Clip Publish Date

Select a date range, all clips published (set to public or unlisted) inside this range will be added to the query.

Clip Duration

  • Any: Show data for all clips.

  • Short: Show data only for clips that are less than 15 minutes.

  • Medium: Show data only for clips that are between 15 minutes and 60 minutes.

  • Long: Show data only for clips that are over 60 minutes.

Consumption Source

Use this dropdown menu to view data from individual sources.

By default, consumption analytics shows data from embed and omny.fm players. You can also add other custom sources with Omny Studio's consumption analytics API.

Read the Data

  • Published clips: The total number of clips which have a publish date within the selected filters

  • Total verified plays: Verified plays are tracked listening sessions on supported players with at least 60 seconds of playback.

  • Total time spent listening: A sum of the amount of time spent listening across all listen sessions. Multiple plays of the same portion of the clip are only counted once.

  • Average time spent listening: The average amount of time spent listening across all verified plays. Multiple plays of the same portion of the clip are only counted once.

  • Minimum clip completion: The lowest average completion rate of a clip, from within the filtered clips

  • Average clip completion: The average completion rate across filtered clips

  • Maximum clip completion: The highest average completion rate of a clip, from within the filtered clips

  • Completed 25% of clip: The average percentage of verified plays that listened to at least 25% across filtered clips

  • Completed 50% of clip: The average percentage of verified plays that listened to at least 50% across filtered clips

  • Completed 75% of clip: The average percentage of verified plays that listened to at least 75% across filtered clips

  • Completed 100% of clip: The average percentage of verified plays that listened to at least 99% across filtered clips

Consumption Analytics API

All of this information is also retrievable via the Management API at a program, network or organization-level. See Consumption Analytics API.