The Triton Digital Exchange is distributed in many points of presence (PoP). Our inventory is typically routed to the closest PoP, but this is based on where the content is located not where the user is located.
In most cases, content is accessed in the same region as the user’s location, but this is not always true. Content is distributed based on where most of the listenership takes place. For example, a station in Los Angeles would typically only be distributed throughout the United States. The closest streaming server for a listener located in London could be on the US East Coast, and therefore the auction for that ad inventory would end up in Ashburn, not London. This can create issue when demand partners only run campaigns targeting a region in the nodes located in that region.
Our exchange PoP locations are listed below. For a more detailed list that includes ISPs and IP blocks, contact a member of the Triton Digital Partner Management team.
North America East:
- Montreal QC
- Ashburn VA
North America West:
- Vancouver BC
- Los Angeles CA
South America:
- São Paulo BR
Europe:
- London GB
- Paris FR
APAC:
- Singapore SG