--- title: "Market Share" slug: "pcm-market-share" updated: 2025-07-08T19:56:40Z published: 2025-07-08T19:56:40Z canonical: "help.tritondigital.com/pcm-market-share" --- > ## Documentation Index > Fetch the complete documentation index at: https://help.tritondigital.com/llms.txt > Use this file to discover all available pages before exploring further. # Market Share > [!NOTE] > Podcast Metrics Industry measurement tools provide comparison data for the overall podcast industry market (“total market”) *as measured by Triton Digital*. **Podcast Metrics Industry Market Share** shows how your downloads compared with other podcasts in your market, broken down by download share and download trends. This is useful as a way of benchmarking your podcast’s performance within the industry. - **Download share:** a pie chart showing your publisher or market compared with the **total market**. - **Download trend:** a line graph showing your publisher or market compared with the **total market**. You can monitor up to **six podcast assets** on each Market Share graph set, and create up to four sets. Use the Filter to select one or more publishers or markets. You can mix the asset types; for example you can select one publisher and two markets. You can also [save views and easily retrieve them later](/docs/pcm-market-share#saving-and-retrieving-views). Each asset selection is represented by two graphs in the graph set. The pie graph on the left shows **Last month** by default and the linear graph on the right shows **Last 13 months** by default. You can change those data ranges using the drop-down selectors. ![](https://cdn.document360.io/7124b381-0a94-401a-abbd-9df9c4ea5dff/Images/Documentation/Market-share-overview.png?sv=2026-02-06&spr=https&st=2026-10-14T16%3A33%3A21Z&se=2026-10-14T17%3A33%3A21Z&sr=c&sp=r&sig=ApRnlx0430g2ti76pp6Y2eUt7BWeGB%2FZOXuQNRNnT0M%3D) 1. **Podcast asset filter**: choose up to six publishers or markets. 2. **Country** filter: select one or more countries. 3. Click **+Add new** to add additional filters. 4. Download Share **data range**. Default is Last month, but you can click to choose a different range. 5. The Download Share graph. The “Others” section represents an aggregated view of the Triton Podcast Metrics measured market within the selected country. 6. Download Trend **data range**. Default is Last year, but you can click to choose a different range. 7. The Download Trend linear graph. Use your cursor to isolate specific data points. 8. Graph **Export** option. 9. Click the `X` to close this graph set. 10. Click **Add new row** to add a new graph set. **To view Market Share data:** 1. On the **Market Share** page, use the **Filters** to select the assets you wish to monitor. 2. Use the first filter button (**Content**) to select up to six podcast assets (publishers or markets) from the list that appears. *You cannot mix publisher and market selections within a graph set, but you can create additional rows where you can select a publisher in one row and a market in another row*. 3. Select a country from the list. By default, United States is selected; you can select a different country or more than one country. (See [Country Notes](/docs/pcm-market-share#country-notes), below.) 4. (Optional) Click +Add new to add additional filters. See [Optional Filters](/docs/pcm-market-share#optional-filters), below. 5. Click **Apply** in the sidebar to apply your filters, or click **Apply and Run** to apply the filters and run the report immediately. 6. Optional: change the data sessions for the left and/or right graphs. ### Optional Filters Optional filters include: - Category - Device Family - Player ### Country Notes The countries list is based on **the top 20 countries** by download volume over the past year for podcasts measured by Triton Digital, listed in alphabetical order. By default on a new report, the United States is selected as the country. You can change this to be any one or more of the countries on the list. > [!NOTE] > If your podcast asset has no downloads in the selected country/countries, the report will show zero downloads. ## Viewing the Market Share Graphs Once you run the report, the benchmark graphs appear in two columns (**Download Share** and **Download Trend**) with each asset in a separate row. You can refine the charts by selecting different data sessions. ### Adding More Rows Click **Add new row** at the bottom of the page to add additional rows with more data sets, in which each row can show a different filtered item or data session. You can add up to four rows. When you add a new row: - The **publisher/market** and **country** selections from the previous row are copied as a starting point for the new row. You can change these settings if you wish. - The data ranges in the new row reset to the default ranges. You can change these if you wish. ## Saving and Retrieving Views Once you have set up a report with the various assets and views that you like, you can save that view and retrieve it at a later time. **To save a new view:** 1. Set up the report in the way that you want to see it again later; select the **assets**, set up the **column views**, and select the **data sessions**. 2. From the **Options** menu, select **Save**. *If the Save items does not appear on the Options menu it means you are already viewing a saved view. Click Reset on the Options menu to clear the saved view and try again.* 3. Give your view a name. *Tip: keep the name short and descriptive in order to make it easy to find in the saved views selector. Names do not have to be unique.* 4. Click **Save**. ![](https://cdn.document360.io/7124b381-0a94-401a-abbd-9df9c4ea5dff/Images/Documentation/Market-share-save.png?sv=2026-02-06&spr=https&st=2026-10-14T16%3A33%3A21Z&se=2026-10-14T17%3A33%3A21Z&sr=c&sp=r&sig=ApRnlx0430g2ti76pp6Y2eUt7BWeGB%2FZOXuQNRNnT0M%3D) ### **To retrieve a previously saved view** To retrieve a saved view at a later time, simply load it from the **Views** menu at the top of the page. ![](https://cdn.document360.io/7124b381-0a94-401a-abbd-9df9c4ea5dff/Images/Documentation/Market-share-retrieve.png?sv=2026-02-06&spr=https&st=2026-10-14T16%3A33%3A21Z&se=2026-10-14T17%3A33%3A21Z&sr=c&sp=r&sig=ApRnlx0430g2ti76pp6Y2eUt7BWeGB%2FZOXuQNRNnT0M%3D) Once a saved view is loaded, you can use the Options menu to **update**, **rename**, or **delete** the view. - To update the view, make whatever changes you wish, then select **Update** from the Options menu. The saved view is updated to include the changes. - To rename the view, select **Rename** from the Options menu and enter a new name for the view. - To delete a view, load it and then select **Delete** from the Options menu. ##