---
title: "Omny Studio & Sounder Integration"
slug: "omny-sounder-integration"
updated: 2026-04-29T14:49:31Z
published: 2026-04-29T14:49:31Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://help.tritondigital.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Omny Studio & Sounder Integration

Omny Studio integrates with [Sounder’s Audio Insights AI technology](/docs/sounder) to enhance the Omny feature set. This integration sends your Omny clips to Audio Insights, which analyzes each audio file and returns a transcript along with the necessary data for Omny Studio to generate insights and provide advanced tools to Omny users.

The integration also unlocks contextual/brand suitability ad targeting in TAP. For details, see [Contextual Targeting](/user/docs/contextual-targeting).

This information below is intended for Omny Studio users, including broadcasters, podcasters, and content managers, to provide an overview of how to integrate Audio Insights technology into your Omny services.

> [!NOTE]
> Also see:
> 
> - [Using Audio Insights](/user/docs/audio-insights)
> - [Contextual Targeting](/user/docs/contextual-targeting)

## Key Features

### IAB Brand Safety Scores

Audio Insights assigns an IAB brand safety score to each clip. [IAB brand safety](/user/docs/audio-insights-show-level-rollup-methodology#brand-safety-suitability-scores) scores enable campaigns trafficked in [TAP](/docs/new-tap-user-guide) to align with an advertiser’s or brand’s needs. Brand safety scores are calculated based on the [IAB brand safety framework](/docs/iab-brand-safety-and-suitability-framework-methodology). Omny and Sounder analyze your clips and assign these scores in the background.

### Ad and Chapter Marker Suggestions (English only)

Audio Insights analyzes your audio to intelligently suggest the placement of ad and chapter markers at natural breaks or topic shifts, ensuring easy ad placement with minimal effort. Chapter Title suggestions are also provided. Omny Studio users are able to accept each suggested ad marker via the [Ad and Chapter Marker expander.](/user/docs/ai-generated-marker-suggestions)

### Transcription

Audio Insights generates a transcript, complete with speaker labels, for each clip. Omny Studio users can then edit and share the transcript [following these steps](/user/docs/transcribing-your-audio).

### Promotional Tools (English only)

One-click generation of social media posts, episode summaries and blog articles for each clip. For details, see [Use AI Content Tools from Sounder](/user/docs/using-ai-content-tools-powered-by-sounder-promotion-hub).

## Set up Sounder

### Step 1: Reach out to your Triton Digital Representative

- Reach out to your Triton Digital Representative to establish a contract with Triton Digital for the Sounder Audio Insights product.

### Step 2: Select Specific Networks or Programs for Sounder

When Sounder is enabled for your Omny Studio organization, it is available to all programs in your organization. Omny organization administrators have the option to restrict the Sounder functionality from access to specific networks or programs.

> [!NOTE]
> Sounder per-minute usage charges apply to all enabled (unrestricted) programs.

#### Restrict Sounder Access

The **Sounder Restrictions**options provide two ways to restrict access: **network** restrictions or **program** restrictions. The two modals function independently. If you apply restrictions to **networks**, the restrictions you apply are not reflected in the programs modal.

Triton Digital strongly recommends you apply restrictions in one modal or the other, but not both.

- To apply network-wide restrictions, use the **Networks**settings.
- To apply restrictions to specific stations in a network, ignore the network modal and apply the restrictions in the **Programs** settings.

To apply restrictions:

1. Under **Organization Settings**, go to the **Feature Restrictions**tab, where you will find the **Sounder restrictions options**.
2. Select an item, depending on if you wish to restrict **networks** or **programs**: ![](https://cdn.document360.io/7124b381-0a94-401a-abbd-9df9c4ea5dff/Images/Documentation/Omny-Sounder-pub-restr-select.png)
3. In the modal that appears, **select the networks or programs** that you wish to enable for Sounder. *All un-selected networks or programs will be restricted from access to Sounder*. ![](https://cdn.document360.io/7124b381-0a94-401a-abbd-9df9c4ea5dff/Images/Documentation/Omny-Sounder-pub-restr-select-network.png)
4. Click **Save changes**. The selected items appear on the Organization Settings > Content page. The items that appear are the ones that are enabled for Sounder, the restricted items do not appear here.

![](https://cdn.document360.io/7124b381-0a94-401a-abbd-9df9c4ea5dff/Images/Documentation/Omny-Sounder-pub-restr-select-network-success.png)

#### Editing Selected Access

When you have items selected for access to Sounder, you can edit your selections. Items that are not in this list do not have access to Sounder Audio Insights features.

![](https://cdn.document360.io/7124b381-0a94-401a-abbd-9df9c4ea5dff/Images/Documentation/Omny-Sounder-pub-restr-select-network-edit.png)

1. In the **Sounder restrictions** section, click **Edit** where selective access is set up.
2. In the modal that appears, modify your selection.
3. Click **Save changes**.

### Step 3: Set Sounder Publishing Options

Sounder publishing options appear in the **Content** sections at the **Organization**, **Network**,****and **Program**levels.

These settings give Omny users the option to publish clips without a brand safety score, bypassing the processing time that is required by Sounder to receive, digest, score and send back the brand safety scores for each Clip. This option is useful when you need to publish immediately and don’t want to wait for the Audio Insights processing to take place.

#### Publishing Options for Organizations

Go to **Organization Settings > Content > Sounder publishing options**.

![](https://cdn.document360.io/7124b381-0a94-401a-abbd-9df9c4ea5dff/Images/Documentation/Omny-Sounder-pub-options-org.png)

Select **Allow publishing of clips before Sounder finalizes processing** if you want individual programs to have the option to publish before the Sounder Audio Insights processing takes place. This is useful if you want the flexibility to allow some shows, such as time-sensitive news or sport shows, to publish clips without the delay. The Audio Insights processing will still take place on those Clips, but after the Clip is published. This is useful for when timing is important and you don’t want anything to keep you from being first to market, but at the risk of fewer high value impressions.

> [!NOTE]
> Enforce setting across this organization
> 
> The Sounder publishing options follow [Omny’s Settings Inheritance rules](/user/docs/settings-inheritance-in-omny-studio).
> 
> - Check **Enforce settings across this organization** to enforce the publishing options at lower levels.
> - Uncheck **Enforce settings across this organization** if you want to customize the publishing options at the lower levels.

#### Publishing Options – Program

At the program level, the Sounder publishing options can be inherited from the parent (network or organization), or customized for this specific program.

- Select **Inherit from parent settings** to use the same settings at the program level as is used at the parent level.
- Select **Customize settings for this program** to have the option of using a different setting than is used at the parent level. This item cannot be selected if the parent settings are enforced at the parent level.

![](https://cdn.document360.io/7124b381-0a94-401a-abbd-9df9c4ea5dff/Images/Documentation/Omny-Sounder-pub-options-prog.png)

### Step 4: Start Using Sounder Audio Insights

See [Using Audio Insights](/user/docs/audio-insights).

## FAQ

****How do I enable Audio Insights for my organization?****

To enable Audio Insights, speak with your Triton Digital representative. They will assist you in enabling Audio Insights for your organization and determining which of your Networks and programs have access to the Audio Insights integration.

****Are Audio Insights features available for all languages?****

Currently, Audio Insights only supports episodes in English and Spanish. Features will not be available on clips in unsupported languages (e.g., no Brand Safety Scores or generation tools will appear). There are some limitations with Spanish, [as outlined here](/user/docs/audio-insights#language-limitations). Sounder is working on providing more languages for Audio Insights in the future.

****How can I get assistance with using Audio Insights features?****

You can review the Triton Help System articles for [Audio Insights](/user/docs/audio-insights), including [video tutorials](/user/docs/sounder-video-tutorials) in Triton Academy. If you still need assistance with any of the Audio Insights functionality, [contact our support team](/user/docs/contact-omny-support).

****Can I bypass the Audio Insights processing time for urgent clips?****

Yes, by setting up publishing options, you can publish clips without Audio Insights ingestion, bypassing the processing time required by Audio Insights.

##
